I’ve always been aware of how important having clear and properly defined html is, even at university we got into the habit of continuously leaving comments on code to help you understand your html better.
Meta Descriptions & Page Titles can be an obvious oversight but might be one of the reason why i’m having an issue with Google’s definitions of my forum.
For a long time, i’ve been curious as to why Google has used these particular links when you Google ‘The Sapling Forums’:
The descriptions do not match at all, and seem to be completely random. The off-topic discussion description is for the log in screen and the shop description is for the ‘playing online’ category. In fact, at one point, they even decided to use an error page as one of the links (most likely soft 404s)!
Page titles usually form the blue text link in the search engine and meta descriptions the text underneath. I believe my page titles are mostly up to date, however I am going to add proper meta descriptions and see if this solves Google’s haphazard labelling system.
Edit: [01/12/2017] It turns out, proboard’s layout templates are affecting my title/meta description mis-match. Instead of having separate pages with individual titles/meta descriptions, it has one global forum wrapper which goes over the top of every page.
They do have separate global headers for every forum section but this doesn’t cover every page. Unfortunately, I have no control over alot of the page’s html code as the layout templates overlay all the pages on the forum.